Course specification and structure
Undergraduate Course Structures Postgraduate Course Structures

UDDGBUMG - BSc Digital Business Management

Course Specification


Validation status Validated
Highest award Bachelor of Science Level Honours
Possible interim awards Bachelor of Science, Diploma of Higher Education, Certificate of Higher Education, Bachelor of Science
Total credits for course 360
Awarding institution London Metropolitan University
Teaching institutions London Metropolitan University
School Guildhall School of Business and Law
Subject Area Business and Management
Attendance options
Option Minimum duration Maximum duration
Full-time 3 YEARS  
Part-time Day 4 YEARS 6 YEARS
Course leader  

About the course and its strategy towards teaching and learning and towards blended learning/e-learning

This BSc Digital Business Management course has been designed to equip learners with the knowledge, understanding and practical skills desired by employers, and will therefore contribute to success in students’ careers. The program provides a solid basis for those wishing to develop a career in a contemporary business related field within private, public and voluntary sector organisations.

It is particularly aimed at students who want to enhance their skills and career prospects with sufficient understanding of the latest enabling technologies so as to foresee, plan and manage initiatives in the current and emerging business environment. The programme will seek to develop skills appropriate, but not restricted to, graduate careers in business with the potential for management positions and general employability for home and international students. It will do so by introducing the context of digital business in subjects, such as strategy, innovation and organisational behaviour. These subjects are the core of the contemporary business world.

The programme is aimed at developing professionals who might engage in the following professional classifications :

Standard Occupation Codes

1121: Production Managers & Directors In Manufacturing
1122: Production Managers & Directors In Construction
1133: Purchasing Managers & Directors
1139: Functional Managers & Directors N.E.C. (Not elsewhere classified)
2150: Research & Development Managers
2424: Business & Financial Project Management Professionals
2429: Business, Research & Administrative Professionals N.E.C.
3536: Importers & Exporters
3539: Business & Related Associate Professionals N.E.C.
7219: Customer Service Occupations N.E.C.

In the current era of digital innovation while Amazon is as much a retailer and supply chain powerhouse as it is a digital innovator, Ford is realising that its future competition may include the likes of Google as well as smaller motor companies using crowdsourcing and 3D printing. This course offers stimulating and innovative platform by introducing cutting edge subject areas. It is designed with the involvement of industry and it is aimed to be taught at the intersection between academy and application.

This program has been designed to bridge the gap between understanding aspects of technology and business skills and provide development opportunities with the relevant academic knowledge, experience and accreditation.

A holistic approach will be adapted that will allow the students to explore, learn and develop their business knowledge in digital business environment. The course utilises a blended learning approach to teaching and learning through a mixture of interactive workshops, seminars, business simulation, case studies, use of Web Learn and independent guided study time.

Students are provided with opportunities to analyse and discuss core principles and concepts and get peer and formative feedback. Workshops and seminars are designed to convey broad principles, concepts and knowledge, as well as offering students the opportunity to analyse and apply knowledge through field work, business simulations, through case studies and business management scenarios. The students will have the opportunity to do a dissertation or consultancy project. The key difference between a consultancy project study and a dissertation is that a project study does not proceed from a research problem. The purpose of a consultancy project study is to help solve an existing business problem, which is why consultancy project studies are also called applied studies.

The approach to teaching and learning on the course is to help students develop a curious, logical, and independent mind-set, which will facilitate them to set personal goals and targets beyond those prescribed by their tutors. Experiential learning is fostered as students with previous work experience, are encouraged to share with their peers and tutors. The course also utilises industry expertise through the inclusion of business problems and guest speakers. The students will be provided with guided study time to facilitate independent learning, reflection and self-development. Considering the current pandemic situation, the delivery patterns are flexible and will be reviewed on an on-going basis to allow, where required, remote learning via online platform i.e, Blackboard collaborate, blended learning and direct delivery.

In terms of developing employability skills, students will be building skills which include self-management and awareness, reflection and effective communication, team working and management, contextual awareness, sustainability and a wide range of generic skills to ensure they become effective in the workplace, to the benefit of themselves, their employer and the wider economy.

Course aims

Aim of the course:

This programme will specifically equip its graduates to:
• Progress towards achieving their goals as an employee, manager or entrepreneur and leader in business or the non-profit sector, or pursue further study.
• Develop their detailed knowledge and understanding of business practices in order to meet the changing needs of how the business world operates in the digital era.
• Develop relevant transferable and practical skills to enhance their own personal development and employability, including ideas generation and setting up a new venture or business.

Objectives of the course:

1. To promote employability and competences: designed to equip students to confidently formulate, lead and execute innovation initiatives and develop new business models for existing and insurgent organisations. The basic premise of the course is to help students meet employers’ needs within the rapidly transforming business environment.

2. Educational objectives: The educational objectives are to enable the students to understand the main elements of management encompassing enabling digital technologies for value creation and growth in theory and practice. Moreover, special consideration will be provided to generate, evaluate and apply new ideas and concepts to the business planning process. To provide opportunities for the development of leadership, teamwork, collaboration, communication and planning skills as well as to foster the ability to undertake independent business research.

Course learning outcomes

The learning outcomes are based on the integration of the QAA Benchmark statement for Business and Management (2019) the Chartered Management Institute’s (CMI) requirements for the Level 6 Diploma in Management and Leadership.

On successful completion of this course students will be able to: demonstrate confidence, resilience, ambition and creativity and will act as inclusive, collaborative and socially responsible professionals in their discipline. (ULO)

Thus, upon graduating with an honour’s degree in Digital Business Management students will typically:

1. Have the confidence needed to take leadership decisions in challenging situations (LO1).
2. Possess the necessary communication skills that will help them adopt a global and multicultural perspective in their professional context (LO2).
3. Be cognisant of the effects of the social and environmental of their decisions and will remain active citizens of the places they live and work (LO3).
4. Demonstrate application of creative thinking skills to practical problems, and possess the analytical and organisational skills to translate creative ideas to operational digital business management solutions (LO4)
5. Have a wide knowledge and understanding of the broad range of areas of digital business and the detailed relationships between these and their application in practice (LO5).
6. Consistently demonstrate a command of subject-specific skills as well as proficiency in generic skills and attributes (LO6).
7. Have a view of digital business management influenced by a wide range of learning sources, based on a proactive and independent approach to learning (LO7).
8. Be distinguished from the basic standard (threshold) of achievement by their enhanced capacity to develop and apply their own perspectives to their studies, to deal with uncertainty and complexity, to explore alternative solutions, to demonstrate critical evaluation and to integrate theory and practice in a wide range of situations (LO8)

These undergraduate attributes will be delivered primarily through 15 credit core modules, supported by a choice of elective modules, and independent learning.

Course learning outcomes / Module cross reference

Please contact school for Information

Principle QAA benchmark statements

QAA Business and Management Benchmark (Nov 2019)

Assessment strategy

The assessment diet is varied and focuses on promoting authenticity. It includes formative and summative assessments and take a variety of formats including, coursework, journal writing, portfolios, group presentations, business reports, problem-based activities, practice-based projects, group research projects, business simulations and a final dissertation. Feedback is provided on both formative and summative assessments.

Summative assessments follow current Guildhall Business School and Law’s Guidelines.

Organised work experience, work based learning, sandwich year or year abroad

The University has a policy that all undergraduates must take a Work Related Learning (WRL) module i.e. a module which requires them to directly experience and operate in the real world of work and to reflect on that episode in order to identify skill and knowledge areas that they need to develop for their career. This course provides the students options of either taking Creating A Winning Business or Learning Through Work module on level 5.

Creating A Winning Business:

In terms of promoting work related skills, the module specifically focuses on practical techniques for generating and developing new business ideas and so it help develop creative thinking. It requires students to examine market potential and prepare a “pitch” as if seeking investment. The module requires a high level of self-reliance to pursue their business idea. Students develop an understanding of the role of new ideas and frameworks in business start-ups, growth and development. For those students keen to go beyond this module and start their own business, they can apply to the Accelerator (London Metropolitan University’s incubator) for access to “seed” money, advice and support.

Learning Through Work:

This module enables students to undertake a short period of professional activity either part-time/vacation employment; work placement; not-for-profit sector volunteering or a professional project led by an employer.

Course specific regulations

There are no specified part-time structures for this course. Students on a part-time mode of study are required to take between 30 and 90 credits per academic year to complete the degree programme within the maximum time length allowed (6 years for a three-year course).

Programme planning is therefore agreed between the student and course team, in accordance with regulations on progression and completion. For part time courses, please provide details as to how the core will be studied and any default option modules that will be taken (if modules not selected within the time scales).

The module requirements are according to the university undergraduate assessment regulations, (see 2.2 Regulations for Undergraduate Assessment)

Modules required for interim awards

For detailed module information please see section 22 (course structure) of this course specification.

Arrangements for promoting reflective learning and personal development

PDP and Reflective learning are embedded throughout the curriculum. Reflective learning and personal development planning are central to the students’ academic and career development – it is linked to assessment throughout the curriculum and is a formal element of formative feedback in several modules for the development of this key skill. Moreover, business simulation will also facilitate the students to reflect on their learning and development.

Other external links providing expertise and experience

FHEQ

Professional Statutory and Regulatory Body (PSRB) accreditations & exemptions

Completion of the full degree will guarantee accreditation to the Chartered Management Institute (CMI) Level 6 Diploma.

Career, employability and opportunities for continuing professional development

The course includes a number of business management related activities during the academic year as well as number of career oriented workshops which help students to identify and develop key employability skills. Presentations by industry experts are included and students are able to participate in workshops designed around identified self-development issues.

At all levels students can present their ideas to a variety of business people from London Metropolitan University’s business incubator, the Accelerator. These initiatives are linked to improving the students’ employability prospects and their transferable skills.

Career opportunities

On completion of this degree you'll be able to make a significant and multi-faceted contribution within any business environment, both at an individual level and as a member of a team.

Entry requirements

In addition to the University's standard entry requirements, you should have one of the following:

  • a minimum of grades CCC in three A levels in academic or business subjects (or a minimum of 96 UCAS points from an equivalent Level 3 qualification, eg BTEC National, OCR Diploma or Advanced Diploma)
  • English Language and Mathematics GCSE at grade C/grade 4 or above (or equivalent)

If you don't have traditional qualifications or can't meet the entry requirements for this undergraduate degree, you may still be able to gain entry by completing our Business Management (including foundation year) BA (Hons) degree.

To study a degree at London Met, you must be able to demonstrate proficiency in the English language. If you require a Tier 4 student visa you may need to provide the results of a Secure English Language Test (SELT) such as Academic IELTS. For more information about English qualifications please see our English language requirements.

If you need (or wish) to improve your English before starting your degree, the University offers a Pre-sessional Academic English course to help you build your confidence and reach the level of English you require.

Official use and codes

Approved to run from 2019/20 Specification version 1 Specification status Validated
Original validation date 08 Jul 2019 Last validation date 08 Jul 2019  
Sources of funding HE FUNDING COUNCIL FOR ENGLAND
JACS codes
Route code DGBUMG

Course Structure

Stage 1 Level 04 September start Offered

Code Module title Info Type Credits Location Period Day Time
AC4052 Financial Accounting Core 15 NORTH AUT FRI PM
          NORTH AUT FRI AM
          NORTH AUT WED AM
          NORTH AUT MON PM
FE4055 Understanding the Business and Economic Environ... Core 15 NORTH SPR THU PM
          NORTH SPR THU AM
          NORTH SPR WED PM
          NORTH SPR WED AM
          NORTH SPR MON PM
          NORTH SPR MON AM
HR4052 Managing People in Organisations Core 15 NORTH SPR FRI PM
          NORTH SPR FRI AM
          NORTH SPR THU PM
          NORTH SPR THU AM
          NORTH SPR WED PM
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          NORTH SPR TUE PM
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          NORTH SPR MON PM
          NORTH SPR MON AM
MC4061 Principles of Marketing Core 15 NORTH SPR WED AM
          NORTH SPR TUE PM
          NORTH SPR MON AM
MN4057 Digital Business Management and Emerging Techno... Core 15 NORTH AUT FRI PM
          NORTH AUT FRI AM
          NORTH AUT THU PM
          NORTH AUT THU AM
          NORTH AUT WED PM
          NORTH AUT WED AM
MN4062 Principles of Management Core 15 NORTH AUT FRI PM
          NORTH AUT FRI AM
          NORTH AUT THU PM
          NORTH AUT THU AM
          NORTH AUT MON PM
          NORTH AUT MON AM
MN4063 Understanding and Managing Data Core 15 NORTH AUT FRI PM
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MN4W50 Learning Through Organisations Core 15 NORTH SPR THU PM
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Stage 1 Level 04 January start Offered

Code Module title Info Type Credits Location Period Day Time
AC4052 Financial Accounting Core 15        
FE4055 Understanding the Business and Economic Environ... Core 15 NORTH SPR THU PM
          NORTH SPR THU AM
          NORTH SPR WED PM
          NORTH SPR WED AM
          NORTH SPR MON PM
          NORTH SPR MON AM
HR4052 Managing People in Organisations Core 15 NORTH SPR FRI PM
          NORTH SPR FRI AM
          NORTH SPR THU PM
          NORTH SPR THU AM
          NORTH SPR WED PM
          NORTH SPR WED AM
          NORTH SPR TUE PM
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          NORTH SPR MON PM
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MC4061 Principles of Marketing Core 15 NORTH SPR WED AM
          NORTH SPR TUE PM
          NORTH SPR MON AM
MN4057 Digital Business Management and Emerging Techno... Core 15        
MN4062 Principles of Management Core 15        
MN4063 Understanding and Managing Data Core 15        
MN4W50 Learning Through Organisations Core 15 NORTH SPR THU PM
          NORTH SPR THU AM
          NORTH SPR WED PM
          NORTH SPR WED AM
          NORTH SPR TUE PM
          NORTH SPR TUE AM

Stage 2 Level 05 October start Offered

Code Module title Info Type Credits Location Period Day Time
HR5053 Organisation Design and Management Core 15 NORTH AUT WED AM
          NORTH AUT WED PM
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          NORTH AUT FRI AM
          NORTH AUT FRI PM
MC5055 Digital Marketing Core 15 NORTH SPR MON AM
          NORTH SPR THU PM
MC5062 Online Fashion Retailing Core 15 NORTH SPR WED AM
MN5067 Leadership in Practice Core 15 NORTH AUT WED AM
          NORTH AUT WED PM
          NORTH AUT THU AM
          NORTH AUT THU PM
          NORTH AUT FRI AM
          NORTH AUT FRI PM
MN5076 Fundamentals of Project Management Core 15 NORTH SPR WED AM
          NORTH SPR WED PM
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FE5056 Problem Solving: Methods and Analysis Alt Core 15 NORTH SPR THU AM
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MN5070 The Practice of Consultancy Alt Core 15 NORTH AUT MON PM
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          NORTH AUT FRI AM
          NORTH AUT FRI PM
          NORTH AUT MON AM
MN5W50 Creating a Winning Business 1 Alt Core 15 NORTH AUT WED AM
          NORTH AUT WED PM
          NORTH AUT THU AM
          NORTH AUT THU PM
          NORTH AUT FRI AM
          NORTH AUT FRI PM
          NORTH SPR WED AM
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MN5W55 Learning through Work Alt Core 15 NORTH AUT WED AM
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LT5078 Sustainability, Business and Responsibility Option 15 NORTH SPR TUE AM
          NORTH SPR WED AM
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          NORTH SPR MON AM
LT5094 Field Trip Option 15 NORTH SPR FRI AM
MN5073 Developing Inclusive Organisations Option 15 NORTH AUT MON PM
          NORTH AUT TUE AM
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          NORTH AUT WED AM
          NORTH AUT WED PM
          NORTH AUT THU AM
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          NORTH AUT FRI AM
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          NORTH AUT MON AM
OL0001 Language Module (Arabic, French, Spanish or Eng... Option 15 NORTH AUT NA  
OL0002 Language Module (Arabic, French, Spanish or Eng... Option 15 NORTH SPR NA  
          NORTH AUT NA  

Stage 3 Level 06 September start Offered

Code Module title Info Type Credits Location Period Day Time
MC6093 Global Marketing and Sales in the Digital Age Core 15 NORTH AUT WED PM
MN6071 Practising Business Strategy (with simulation) Core 15 NORTH SPR MON AM
          NORTH SPR MON PM
          NORTH SPR TUE AM
          NORTH SPR TUE PM
          NORTH SPR WED AM
          NORTH SPR WED PM
MN6076 Leading Innovation Core 15 NORTH AUT TUE AM
MN6078 Artificial Intelligence and Big Data in Business Core 15 NORTH SPR THU AM
          NORTH SPR FRI PM
          NORTH SPR FRI AM
          NORTH SPR THU PM
FE6P04 Dissertation Alt Core 30 NORTH AUT+SPR TUE AM
          NORTH AUT+SPR WED AM
MN6P05 Consultancy Project Alt Core 30 NORTH AUT+SPR TUE AM
          NORTH AUT+SPR TUE PM
          NORTH AUT+SPR WED AM
          NORTH AUT+SPR WED PM
          NORTH AUT+SPR MON PM
FE6052 Personal Finance Option 15 NORTH SPR WED PM
LT6093 Creative Media Practice and Music Business Models Option 15 NORTH AUT THU PM
MN6070 Social Marketing Option 15 NORTH AUT WED AM
          NORTH AUT WED PM