module specification

CU3003 - Interactive Digital Moving Image Production (2017/18)

Module specification Module approved to run in 2017/18, but may be subject to modification
Module title Interactive Digital Moving Image Production
Module level Honours (06)
Credit rating for module 15
School School of Computing and Digital Media
Assessment components
Type Weighting Qualifying mark Description
Coursework 50%   Design and development of an application
Coursework 50%   Workbook of experiments *FC*
Running in 2017/18 No instances running in the year

Module summary

In this module students collaborate in small production teams to make an interactive digital video. Students are introduced to the aesthetics and conventions of interactive digital moving image making as well as the processes of pre-production, production and post-production of interactive digital video.
Note: This module is approved to run from September 2010

Prior learning requirements

Intermediate level of any computing course or related course

Module aims

The module will introduce the processes, skills and working practices of digital moving image production, the use of digital moving images in the context of multimedia and to extend skills in working collaboratively to achieve a shared aim.


Consideration of the language of the moving image
Moving image production within the context of digital and interactive applications and platforms and in conjunction with other media.
Recording video by taking on roles and reponsibilities for camera, lighting, direction, sound within a team context
Development of software skills in editing and post production techniques
Understanding of the design and development process
Development of skills required for team and project management
Documentation and communication of experimental, creative and technical methodologies and investigations

Learning and teaching

Relevant technologies and principles will be introduced through workshops (3 hours) in which students will be given regular assignments to complete to further their assignments.

Learning outcomes

an understanding of digital video technologies ; [A2]
competence in using a variety of techniques and tools for authoring and editing; [A2]
knowledge of the process involved in creating video assets; [A2]
basic principles of workng with video within the context of internet and digital production. [A2]
understand and demonstrate skills in basic lighting techniques; [A2]
demonstrate skills in basic digital video camera techniques; [A2]

demonstrate skills in basic capturing techniques; [A2]

understand and demonstrate skills in basic editing techniques; [A2]
demonstrate skills in capturing, exporting and compressing footage; [A2]

demonstrate skills in working effectively in a team. [A1/A3]

Assessment strategy

The course will be assessed by means of the design and development of multimedia application produced by team work and an individual workbook covering a series of creative and technical experiments. Video and or moving image assets will be created specifically for the application, and integrated appropriately.

Software application and documentation 50%
Individual workbook and digiital experiments 50%

Assessment criteria include:

• demonstration of competency in creating and editing moving image content;
• demonstration of knowledge and understanding of moving image principles;;
• application of moving image principles in creating quality assets for integration into an interactive or linear multimedia application;
• ability to select appropriate tools and techniques for the development of particular content.


Bordwell D and Thompson K (2001) Film Art an introduction. McGraw-Hill.
ISBN 007112943X.

Manovich L (2001) Language of New Media. MIT Press. ISBN 0262133741.

Moggrridge, B (2007) Designing Interactions. MIT Press. ISBN0262-13474-8

Scott McCloud (1994) Understanding Comics HarperCollins ISBN: 006097625X

Magazines and journals: Computer Arts, Creative Review,

Software manuals such as Adobe Classroom In a Book or Visual Quickstart for
Adobe Premiere, After Effects