module specification

HR5008 - Human Resources and Events Law for Event Management (2017/18)

Module specification Module approved to run in 2017/18
Module title Human Resources and Events Law for Event Management
Module level Intermediate (05)
Credit rating for module 30
School Guildhall Faculty of Business and Law
Total study hours 300
 
210 hours Guided independent study
90 hours Scheduled learning & teaching activities
Assessment components
Type Weighting Qualifying mark Description
In-Course Test 30%   In class test (60 mins)
Coursework 50%   EPORTFOLIO
Group Presentation 20%   Group presentation (20mins)
Running in 2017/18 No instances running in the year

Module summary

This module aims to introduce students to key elements of Human Resource Management and Legal issues relevant to Events Management

The module applies a practical approach to the legal issues involved in the planning and execution of an entertainment or media event. In this context the module will encourage students to identify and explore legal elements relevant to the events and leisure industry. Legal issues covered will include: licensing, health & safety, marketing and forms of contracts created in organising and performing an event.

Students are also introduced to the major principles involved in the management of people in the Event Industry.  Exploring issues such as flexibility, commitment and control, culture, and strategic HR, this module will help students understand how organisations in the event industry approach some of the perennial challenges in their field of work.

Once an understanding of the principles of organization theory is established, the module will offer students the opportunity to develop practical people management skills and explore how these might enhance their career opportunities.

Module aims

This is a level 5 module that aims to:

  1. Examine the theory and practice of effective HRM within the workplace;
  2. Equip students with an understanding of key people management processes such as job design, recruitment and selection, induction and performance management;
  3. Enable students to develop appropriate understanding to participate effectively in these processes
  4. Enable students understand and apply the legal obligations that underpin events management
  5. Develop students’ understanding of common law and statutory constraints that impact on Events Management
  6. Develop students’ awareness and understanding of matters relating to principles of licensing,  planning and safety
  7. Develop students’ ability to analyse and apply relevant legal principles

It also aims to develop students’ skills, in particular:

  • Application of knowledge and evidence presentation
  • Communicating/presenting – orally and in writing
  • Self/Time management, including self-efficacy

Syllabus

Introduction to the Legal System
Sources and classification of law. Elements and nature of contract law and enforcement.
Introduction to the forms of business organisations.

Licensing and Planning Law
The licensing of public entertainment (indoor and outdoor events), licensing issues under the  Licensing Act 2003. Local government approach to planning and environmental issues.

Torts, Health & Safety Issues
Tort common law and statutory obligations including: sports negligence, product liability, Health & Safety at Work Act 1974 and EU regulations on safety. Limitations of liability.

Introduction to Legal Issues in Marketing
Trade descriptions, sponsorship, ambush marketing.

Business reputation, breach of confidence and privacy

Introduction to Organizational theory;
Organisational structures and flexibility;
Organizational culture and commitment - the psychological contract
Organisational strategy and HR policy including reference to Events management
Recruitment & Selection – covering particular factors of seasonality
Induction, Training and Development – including needs of Event volunteers
Performance management and employee retention in Events management
Remuneration – including short term contracts and volunteers

Learning and teaching

This module will be delivered through weekly 1.5 hour lectures and 1.5 hour seminars. Lectures will involve the formal transmission of content in an interactive setting.  Seminars will involve practical work supported by short talks as well as group work and discussions involving real life case studies. Particular importance will be placed on how contracts are conceived and negotiated and how music and entertainment companies operate within a web of contractual relationships

Students will be given directed reading tasks in support of seminar exercises and class preparation may require the use of library and on-line resources. Video and other media resources will also support seminar tasks.  Particular emphasis will be placed on analysing business problems from a contractual perspective, in order to prepare students for real life employment scenarios.  Independent reading (i.e. private study) forms an integral part of the module.

All module materials will be available on Weblearn and, wherever possible, e-resources will be suggested.

Learning outcomes

On successful completion of this module students should be able to:

1. Understand the contribution of HRM to management and organisational success, in the event industry;
2. Identify appropriate HRM strategies for a variety of competitive situations;
3. Analyse different organisational structures and cultures and understand their various strengths and weaknesses;
4. Participate effectively in workplace people management processes, with due regard for the requirements of employment law particularly in a seasonal or highly flexible organisation;
5. Demonstrate knowledge and understanding of the principles of law
6. Understand the organisation of events and other aspects of the entertainment industry from a legal perspective
7. Carry out research in areas of law relevant to events management, obtain and analyse information and evaluate the sources and implications of the findings
8. Communicate effectively in context by demonstrating the ability to explain and apply legal issues

Assessment strategy

The assessment strategy will be assessed via an in class test, group presentation and an eportfolio:

The in-class test is weighted at 30% and will assess learning outcomes 5-7 above.
The group presentation is weighted 20% that assesses learning outcomes 1,2 and 3.

The eportfolio will consist of two pieces of work weighted at 50% in total;
i. A written piece of work (1,500 words) that assesses learning outcomes 1-4.
ii. A written piece of work (1,500 words) that will assess learning outcomes 5-8

Assessment Criteria:

  • clear and logical discussion of the issues
  • evidence of wide and relevant research
  • concise explanation of the relevant law and effective use of case law where relevant
  • critical analysis of the issues
  • demonstrate a detailed understanding of the relevant subject areas
  • relevant and practical application of the Law & HRM
  • ability to reach conclusions and to make recommendations where possible
  • well written and structured paper with appropriate references and bibliography

Bibliography

Essential
Armstrong, M. (2009) Armstrong's handbook of performance management : an evidence-based guide to delivering high performance.  London, Kogan Page.  (available as an e book)
Manchester, C, Poppleston, S, Allen, J (2004) Alcohol and Entertainment Licensing Law, Cavendish Publishing.
Kemp C, & Hill, I (2004) Aspects of Health & Safety in the Live Music Industry, Entertainment Technology Press.
Riches, S and Allen, V (2013) Keenan and Riches', Business Law, (9th edition), Pearson Education Ltd.

Background:
Bladen, C. , Kennel,  J., Abson, E. and Wilde, N. (2012) Event Management: an introduction. Abingdon. Routledge
Bloisi, W.  (2007)  An Introduction to Human Resource Management. Maidenhead, McGraw Hill.
Boxall, P. & Purcell, J. (2007) Strategy and Human Resource Management, Basingstoke, Palgrave Macmillan
Cameron, S. (2007) The Business Students Handbook; Learning Skills for Study and Employment, Harlow, FT/Prentice Hall
James, M (2013) Palgrave Law Masters: Sports Law 2nd ed, Palgrave Macmillan
Hartley, H, (2001) Exploring Sport and Leisure Disasters: A Socio-Legal Perspective, Cavendish.
Lunney, M and Oliphant, K (2013) Tort Law: Text and Materials 5th ed Oxford University Press
Carew, P, Verow, R (2002) Entertainment Law, Jordan, 2nd ed.
Ferdinand, N., & Kitchen, P., Eds (2011)  Events Management, an International Approach.  Sage.
Gardiner, S, et al.  (2004 ) Sports Law, Cavendish, 3rd ed.
Lowe, R, Woodroffe, G (2013) Consumer Law and Practice, Sweet & Maxwell, 9th Ed.
Hartley, H, (2001) Exploring Sport and Leisure Disasters: A Socio-Legal Perspective, Cavendish.
Muller-Carmen, M., Croucher, R. & Leigh, S. (2008) Human Resource Management: A Case Study Approach, London, CIPD
Mullins, L.  (2010)  Management & Organisational Behaviour.  9th ed. Pearson, Harlow
Murton, A., Inman, M. & O’Sullivan, N. (2010) Unlocking Human Resource Management, London, Hodder Education.
Shone, A. and Parry, B (2013) Successful Event Management: a practical handbook. Fourth edition. Andover. Cengage Learning
Torrington, D., Hall, L., Taylor, S. and Atkinson, C. (2011)  Human Resource Management.  Eighth edition, Harlow, Pearson
Van der Wagen, L. (2007). Human Resource Management for Events, managing the event workforce.  Butterworth-Heinemann,

Selected Electronic Sources
www.cbi.org.uk
www.cipd.co.uk
www.cehr.org.uk
www.tuc.org.uk
www.volunteering.org.uk
http://danielbarnett.co.uk

Selected Journals
Event Management, Harvard Business Review, Human Resource Management, Human Resource Management Journal, International Journal of Arts Management, Journal of Sport Management, People Management, Personnel Review, Tourism Management.
Entertainment Review
New Law Journal
Journal of Business Law